Marketing Manager, Diapers

Marketing Manager, Diapers

Quidsi Inc. – Greater New York City Area

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Job Description

As one of the fastest growing e-commerce companies in the country,
Quidsi is the parent company of (baby care),
(health, beauty and household essentials), (prestige
beauty), (pet products) and (toys). We like to work
hard and play hard, always striving to improve our business, our
people, our culture and the experience for our customers. If this
sounds like something you would like to be a part of, the next step is
yours. Send us your resume and come join a group of critical thinkers
and innovators energized by the passion to explore “what if” (the
meaning of Quidsi in Latin). For more information about our company,
please go to

Quidsi Inc is creating a new website vertical and the Marketing
Manager will primarily be responsible for managing customer
acquisition and retention initiatives, with key objectives to attract
new customers, reduce attrition, and maximize share of wallet.

Core responsibilities will include:

Plan and execute acquisition marketing campaigns–including online
(search, affiliate, banner) and offline channels (print, TV, direct
Perform marketing campaign analysis to identify most efficient
channels and vehicles, and segment based on quality of customers
Plan and execute CRM Email Marketing campaigns, including testing and analysis
Plan and implement delivery of targeted offers to reduce attrition and
drive purchase of higher margin products
Support development and implementation of other retention programs,
including rewards program and relationship-building efforts
Manage and optimize Pay-per-click Search Marketing to drive both
acquisition and retention

Desired Skills & Experience

The successful candidate will have at least 2-3 years of previous
experience in marketing or strategy roles.
Experience in direct marketing and online/e-commerce marketing is preferred.
Bachelor’s Degree is required, MBA preferred.

Preferred Qualifications

We are looking for an individual who thrives in an entrepreneurial
environment that requires strategic thinking, outstanding analytical
capabilities, creativity, and a desire to roll up your sleeves and get
things done.

This position is conveniently located in Jersey City, NJ, a four
minute ride from the World Trade Center and just outside the Exchange
Place PATH Station. Bordering the Hudson River, our offices have
spectacular panoramic views of Manhattan and New Jersey.

Quidsi Inc. is an Equal Opportunity Employer.

Company Description

Quidsi Inc., is an entrepreneurial leader and parent company to (baby care), (health, beauty, personal care and
household essentials), (luxury beauty), (pet
products) and (toys). The company’s mission is to make life
easier by creating a new type of e-commerce experience, offering
compelling value for busy people who can have their everyday
essentials delivered to their doorstep – with fast free shipping
(within 1-2 days), great prices, and the widest selection online while
also providing extraordinary customer service. Come work with critical
thinkers, hard workers and innovators energized by our passion to
explore “what if” (the meaning of Quidsi in Latin) and driven by a
commitment to inspire passion in our customers. We are deeply comitted
to building a culture that fosters entrepreneurial mindsets,
accountability, integrity bound by trust and appreciation of our
employees. Be a part of the next generation that believes working hard
and playing hard is a winning compliment to competitive wages, great
benefits and product discounts. The next step is ours – join Quidsi
Inc., a next generation ecommerce company. Quidsi Inc is a
wholly-owned subsidiary of Amazon.

Additional Information

Posted:December 30, 2011Type:Full-timeExperience:Mid-Senior
levelFunctions:Marketing Industries:Retail Job ID:2171434

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